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Consumer Shift Toward Smoke-Free Nicotine Accelerates U.S. Market Expansion
The U.S. nicotine pouches market was valued at USD 2,666.6 million in 2025 and is projected to surge to USD 44,366.2 million by 2036, registering an exceptional CAGR of 28.8% from 2026 to 2036. This rapid growth is driven by rising consumer preference for smokeless and tobacco-free nicotine alternatives, increasing awareness of harm-reduction products, expanding flavor innovations,...
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